Vehicle personalization is all the rage these days and
Audi has developed a new technique for painted surfaces that could take off in
a big way.
The technique, which will initially be made available on the R8 supercar, enables virtually
any symbol to be embedded within a painted surface. The resulting symbol has a
matte appearance that contrasts with the surrounding polished surface, and
unlike conventional lettering and stickers it remains weather resistant.
Audi uses a special powder that roughens the clear lacquer
that protects a painted surface to a depth of a few thousandths of a millimeter
so that individual markings become visible. With a template of the desired
symbol placed on the car’s surface, the special powder is applied via a spray
so that the application is even.
Here we see an “Audi Sport” logo in the clear lacquer
applied on top of the carbon fiber side blade of an R8. Through the Audi
Exclusive personalization program, R8 buyers will be able to choose any symbol
they like to be applied to the car, though only on the side blades at present
and only if the desired symbol doesn’t infringe on any trademarks.
Audi says it plans to extend the option to buyers of other
models in the future.
It wasn’t long ago that vinyl wraps were everywhere. Perhaps
car tattoos applied using this technique, or more conventional methods, are
the next big thing.
source: http://www.motorauthority.com/news/1108527_new-technique-allows-audi-to-embed-symbols-within-paint
by Viknesh Vijayenthiran
http://www.boscheuropean.com
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